Free Tool · AEO / SEO

FAQ Schema Generator

Generate valid FAQPage JSON-LD structured data that helps your site appear in Google's AI Overviews and rich results.

Your Questions & Answers

2 ready

Tip: Write answers as direct, complete sentences. Google pulls these verbatim for AI Overviews. Aim for 40–120 words per answer.

JSON-LD Schema

{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is performance marketing?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Performance marketing is a digital advertising model where you only pay when a specific action occurs — a click, lead, or sale. Unlike brand advertising, every rupee is tied to a measurable outcome."
      }
    },
    {
      "@type": "Question",
      "name": "How long does it take to see results from paid ads?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Most campaigns show initial data within 7–14 days, but meaningful optimisation requires 4–6 weeks of data. Google Ads typically stabilise faster than Meta due to stronger purchase intent signals."
      }
    }
  ]
}

HTML Snippet

Paste into your page's <head> or before </body>

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How to use this

1. Copy the HTML snippet above
2. Paste it in your page's <head> section (or into a Custom HTML block in Webflow/WordPress)
3. Also add the FAQ questions as visible HTML on the page — Google needs to see them in the DOM
4. Validate at Rich Results Test

About FAQ Schema

What is FAQPage schema and does it still work in 2025?

FAQPage schema is structured data that marks up Q&A content so Google can display it as rich results and pull answers into AI Overviews. Google reduced rich result display in 2023 but still uses FAQ schema for AI Overviews — making it more important than ever for AEO (Answer Engine Optimization).

How many FAQ items should I add?

3–8 questions is the sweet spot. Too few and you miss opportunity; too many and the quality dilutes. Focus on questions your audience actually searches — use Google's 'People also ask' and your own search console data to find real queries.

Does FAQ schema help with Google AI Overviews?

Yes. Google AI Overviews pull from pages that clearly answer questions. FAQ schema signals which content is question-answer formatted, making it easier for Google to extract and cite your content. Combine schema with concise, direct answers (40–120 words each) for best results.

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Skymetric builds AEO-optimised content strategies for D2C and B2B brands — schema, structure, and content that AI engines cite.

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