Client results

Theo: Sustainable Fashion Success

Theo, a sustainable fashion startup, needed to connect with environmentally conscious millennials while competing with fast fashion giants. We developed a content strategy focused on transparency, showcasing their supply chain, artisan stories, and sustainable manufacturing processes. Our campaigns included behind-the-scenes factory tours, fabric education content, and partnerships with environmental influencers. We emphasized quality over quantity, creating lookbooks that lasted multiple seasons and highlighting the environmental impact of conscious fashion choices.